AMAZON UPDATE:
My publisher’s KDP account has been reinstated, and all her books are now back up on Amazon, including my best-selling immigrant epic The Price of Passage and also the heartwarming coming-of-age story, Izzy Strikes Gold! But apparently, it took the credible threat of legal action to do it.
FORTUNATELY,
we do not rely on Amazon to get our books in people’s hands. You can purchase either or both of these books direct from the publisher by clicking these links: Izzy and Passage.
Thank you for your unwavering support of fine literature from small, independent presses.
Larry F. Sommers, Your New Favorite Writer
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Now for this week’s post:
By the time Your New Favorite Writer was a boy, in the 1950s, “the West” no longer applied to any place east of the Mississippi. The states of the old Northwest Territory were now called “the Midwest.” The term had expanded to include the first tier of trans-Mississippi states: Minnesota, Iowa, and perhaps Missouri.
One of the so-called border states, Missouri had been a slave state from 1820 till the Civil War, and only by force of arms was it kept from joining the Secession. Still, Missourians talked and acted pretty much like us, so we reckoned they were Midwesterners. As for states below Missouri—Arkansas and Louisiana—those were still the Old South, my friend.
States west of that first tier, and extending all the way to the Coast, were what we now meant by “the West.” In our minds, it was the Old West, the Wild West. It was the domain of the cowboys.
Riders of the Plains
And we had plenty of cowboys. Besides actual cowpokes who did dusty and deadly jobs to bring us the beefsteaks we were starting to get attached to, there were also the Real Cowboys—that is to say, the heroes of the Silver Screen.
My dad grew up in the Depression days of the 1930s. Admission at the local cinema was a dime for a child, or two kids for fifteen cents. Dad would sell some old newspapers, rags, or scrap metal to rustle up a nickel. Then he’d wait till a pal came along with a whole dime of his own. Dad would add his nickel, and the two would enter for fifteen cents. Not much chance they were buying popcorn.
They followed the Wild West exploits of Tom Mix and Hoot Gibson, top guns of the second generation of movie cowboys. By the time Dad came along, the gritty realism of William S. Hart had given way to glamor. Tom Mix, a former ranch hand, parlayed his cowpunching skills, physique, and ready smile into gigantic stardom, appearing in 291 films—all but nine of them silent. Mix played the handsome hero in a dashing cowboy outfit. His transportation, Tony the Wonder Horse, became a star in his own right.
Hoot Gibson, Dad’s other favorite, was a rodeo champion who turned to film work in the 1920s. Like Mix, he did his own stunts, but his roles were more humorous and light-hearted. He led the first rank of cowboys-other-than-Tom-Mix, along with Ken Maynard and Bob Steele.
The Big Three
By the time I came along in the 1950s, a third generation of cowboys rode the cinematic range: Roy Rogers, Gene Autry, and Hopalong Cassidy. These luminaries shone all the more brightly to me, since I approached them mainly through the non-visual medium of radio. They all had radio shows as well as films. I didn’t often go to the movies, but the radio was on every night in our house. Roy and Gene were singers, and their weekly programs featured a lot of western music.
Roy Rogers was often backed up by the Sons of the Pioneers, a stellar Western singing group he had co-founded in the 1930s, along with Bob Nolan and Tim Spencer. Their hits, written by Nolan, included “Tumbling Tumbleweeds” and “Cool, Clear Water.” Roy, billed as “King of the Cowboys,” was also joined by his wife Dale Evans, “the Queen of the West.”
Roy’s horse, Trigger, eclipsed Tom Mix’s Tony and all other movie cowboy horses. A large, gorgeous golden palomino stallion, Trigger learned 150 trick cues, could walk fifty feet on his hind legs, and was even housebroken—an unusual ability in a horse, but one which came in handy when he and his master appeared in hotels, theaters, and hospitals. After Trigger’s death in 1965, Rogers had his hide preserved and mounted by a taxidermist and put on display in the Roy Rogers-Dale Evans Museum. Your New Favorite Author had the good fortune to see Trigger at the museum not long before it closed in 2009.
Roy’s wife, Dale, known for championing children born with disabilities and for her strong Christian faith, was also a songwriter of some note, author of the couple’s television sign-off song, “Happy Trails,” and the 1955 gospel hit “The Bible Tells Me So.”
Gene Autry came to be called the Singing Cowboy—a great pre-emptive advertising claim. There were a lot of singing cowboys, but Gene was The Singing Cowboy. He held first place in Motion Picture Herald’s “Top Ten Money-Making Western Stars” poll from 1937 to 1942, at which point he went into the Army Air Corps, because there was a war on. When he told Republic Pictures of his plans to enlist, they threatened to promote Roy Rogers as “King of the Cowboys” in his absence, and they followed through on that. When Autry returned from service, he was still a Republic property and needed promotion, so they billed him as “King of the Singing Cowboys.” But Rogers had already overtaken him at the box office.
Autry and his horse Champion left Republic for Columbia Pictures in 1947, and he chose a new sidekick, Pat Buttram, in place of his former sidekick Smiley Burnett. Both Rogers and Autry also benefited from the presence of George “Gabby” Hayes as sidekick in many of their earlier films.
The role of America’s Singing Cowboy fit Autry well, and he lived up to it. I listened to his radio progam, Gene Autry’s Melody Ranch, every Saturday night. Listening to the show was my reward for taking a bath! The show offered a variety of Gene’s western adventures with radio sound effects, with comic relief by Pat Buttram, and a few Gene Autry songs backed by the Cass County Boys. Gene had a friendly tenor voice, and in addition to his theme song, “Back in the Saddle Again,” and other western songs, he made a fortune in the holiday song business, starting with the original recording of “Rudolph the Red-Nosed Reindeer.” He also laid down memorable tracks of “Frosty the Snowman,” “Here Comes Santa Claus,” and for Easter, “Here Comes Peter Cottontail (Hoppin’ Down the Bunny Trail).”
Wikipedia notes that Gene Autry “is the only person to be awarded stars in all five categories on the Hollywood Walk of Fame, for film, television, music, radio, and live performance.”
The third major cowboy of our era, Hopalong Cassidy, was in a class by himself. For one thing, he made no pretense of singing. But boy, did he have a nifty outfit! Hoppy dressed all in black, with a tall black hat that dwarfed Roy’s and Gene’s white ones. The black duds were set off nicely by a silver ox-skull neckerchief slide, silver-white hair, and the great white horse, Topper.

It was all an effect orchestrated by producer Harry “Pop” Sherman and movie star William Boyd, who played the role of Hoppy. The character Hopalong Cassidy was transformed from the hard-drinking, rough-living, profane cowboy created by author Clarence Mulford in a series of pulp stories and dime novels and became the more polished, clean-living straight shooter portrayed by Boyd in the films.
Hopalong’s 54 feature films produced from 1935 to 1944 were better productions than typical cowboy films of the day, so they got favorable exposure by exhibitors. When producer Sherman tired of the franchise and moved on to other projects, Boyd produced twelve more Cassidy films on his own, on a much lower budget. In 1948, when the series was considered dead, Boyd purchased the rights to all 66 films for $350,000.
He brought one of the films to a Los Angeles NBC television station and offered it for showing at a nominal rental. It went over so well they asked for more, and Hopalong Cassidy began a burgeoning new career on TV.
TV! Wait a minute! Who said anything about TV?
Perhaps you noticed, Dear Reader, that I have mentioned movie cowboys and radio cowboys but have not whispered a word about a stunning new invention that was about to rework our lives.
Next week: Television cowboys. Stay tuned.
Blessings,
Larry F. Sommers
Your New Favorite Writer














